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The Phoenix

4 star rating
15 reviews

Cuisine: New Zealand

67 The Strand
Tauranga Central
07-578 8741


  • Mon – Fri 10:30am – late
  • Sat – Sun 8:30am – late
  • Facilities/Features:
    • Children's Menu
    • Scenic View
    • Live Music
    • Private Functions
  • Payment Types: EFTPOS, Visa, MasterCard, AMEX
  • Price Range: Spendy, $25 - $35
  • Dress Code: Smart casual
  • Alcohol: Beer, Wine, Spirits, Cocktails
  • BYO/Corkage: No BYO
  • Good For Groups: Yes
  • Good For Children: Yes
  • Takeaways: Yes
  • Delivers: No
  • Takes Reservations: No
  • Wheelchair Accessible: Yes
  • Outdoor Seating: Yes
  • Meals: Brunch, Lunch, Dinner, Late Night, Dessert
  • Wi-Fi: Free

The Phoenix is Tauranga’s newest Monteith’s Craft Beer Bar situated in the newly build complex next to Masonic Park, The Strand Tauranga.

The Phoenix is Tauranga’s newest home of Monteiths, risen from the ashes of the most disastrous fire that occurred on The Strand. Well sort of.
In 1916, 11 shops, a Hotel and a timber yard were reduced to ashes. 96 years later, the area that you sit, housed the famous Horny Bull restaurant which also came crashing to the ground in a controlled demolition. The site was one of many Tauranga buildings which was listed as earthquake prone and had to meet strict council laws. You are now sitting in a state of the art green star insulated building. The first of many to be erected on the Strand to comply with new earthquake laws.

The Phoenix pays respect to the Horny Bull by using the brick work and hand crafted toilet doors from their old restaurant. Our name has been inspired by, and pays homage to the past and present fire brigade of Tauranga in our themes and touch points around the bar. Keep up the good work, and we look forward to sharing a beer with you.

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15 Reviews for The Phoenix

25th May 2014
5 star rating
Awesome. Had a surprise birthday last night there. Staff were brilliant, food fantastic, all meals came out at the same time. The place was completely full with happy campers. This place was buzzing. Amenities were spotless. What a neat atmosphere. Have been before and never been disappointed but hadn’t been on a Saturday night. Well done all of the team. Will highly recommend. Thank you for making my birthday the best one yet!

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21st April 2014
5 star rating
Went for brunch during Jazz festival with grandchildren. Very impressed. Staff great and accommodated one 8yr with hotcakes as a child portion. Ordered coffee afterwards and as it was a long wait staff came out with crayons and a poster to colour in etc. for the 3 children.
Food was lovely and well presented.
Couldn’t fault it.

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14th April 2014
3 star rating
This is a great place to socialize the food is terrific, but expensive. It is in the end a pub selling good food. I go to Auckland quite a bit and you would expect prices to be higher but they are not.

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13th April 2014
5 star rating
Our favorite restaurant in Tauranga, the staff are great the food is fantastic and its a great place to take kids for dinner as they seem to really make it fun for the kids and they keep the food and drinks coming promptly so everyone can enjoy their meal. Highly recommended never disappoints.

Visited March 2014

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2nd January 2014
3 star rating
The meal took a very very long time to come out, but at least they acknowledged it without prompting and offered us a free round. Good response for when things go wrong and waitress was nice and engaging.

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29th July 2013
5 star rating
Great service, great food, great value and reasonably priced. I wouldn’t go past this place and eat there most weeks. I have also taken staff there for drinks and nibbles on several occasions. The food is consistent, the staff welcoming and everyone goes the extra mile to make sure it is a great experience. I used to go there weekly as the Horny Bull, before it became The Phoenix. Mark the owner deserves to do well. I have never been disappointed.

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29th March 2013
4 star rating
Was down in Tauranga recently with my family and we decided to go out for dinner and ended up here. The decor was amazing.

I ordered the ribs, and the meat fell off the bone and was absolutely delicious. Didn’t even need to pick them up in my hands.

The staff were still in need of a bit more training, however it was still a very pleasant evening and I would head back here if I was back in Tauranga.

Visited February 2013

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29th January 2013
3 star rating
We have been twice now since it’s re-incarnation. (previously the Horny Bull which we were regulars at). The food is as great as ever but we have found the service just okay and both visits we left early as we couldn’t hear ourselves over the music and other noise. The noise is the reason we have decided not to re-visit for an evening meal but we are going to give lunch a go. We guess Mark is after a younger clientele so good luck.

Visited December 2012

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Comment from Mark L. of The Phoenix 29/01/2013   
Hi Lesleyann Thank-you for your feedback, I am glad that you enjoyed our meals, however it is concerning the service has not met your expectations, and it is something I guarantee we will always strive to improve on. Our aim is certainly not to attract a younger…    More »
21st January 2013
5 star rating
Great food, service and atmosphere. We went for a drink and a snack meal before the movies on a Thursday – perfect, yummy potato skins and pizza.

Took the family on Saturday night, had the Saturday steak special and the steaks were awesome (as was the dessert). Our teenage sons are still raving about their meal!

Great to have a place to go that feels relaxed with really modern and welcoming decor. Suits all occasions, out with friends or family, an occasion or just a drink. The food is delicious and the staff are great.

We can’t wait to go again, soon.

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Comment from Melissa L. of The Phoenix 26/01/2013   
Hi Vanessa Glad you had a great experience with us, and a popular choice on Saturday night with our $25 Steak N Ale deal (300gm Scotch fillet, curly fries, salad & sauce selection…Plus a glass of your favourite Monteith’s) Look forward to serving you again…    More »
18th January 2013
5 star rating
I’ve had the pleasure of eating at this lovely restaurant.
At very short notice for the staff we turned up and asked for a table for 15 and possibly outside. The waiter came out and reassembled all of the tables so we could sit together. Service was great, drinks were great and food exceeded expectations for everyone within our group. I really must recommend the fish and chips!!
Thank you staff.
Will definitely be returning with another big group soon enough.

Visited December 2012

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Comment from Melissa L. of The Phoenix 26/01/2013   
Hi Sierra Thanks for your positive comments…Yes, you can’t beat the fresh Tarakihi in a crispy Monteith’s Pilsner beer batter. Look forward to serving you again soon. Kind Regards Mark



4th June 2014
4 star rating
Brunch 19/4/2014 – EASTER WEEKEND. good big breaky, good value for money, brilliant service especially considering it was Jazz Festival. Staff went out of their way during rain downpours to ensure that all patrons were taken care of as best as they could.
Well done Team Phoenix.

Dinner on 24/1/2013 – GREAT IMPROVEMENT ! Staff were wonderful, service was very good and food was delicious ! The tasting plate for desert was wonderful ! Congrats to owner who has obviously taken feedback onboard.
Will dine again.

Dinner – 8/12/2012
Very nice atmosphere, quite busy !
Ordered Entrees (Shrimp cocktail with sauce on the side please and Garlic bread for me) and Mains (Eye Fillets wrapped in bacon, one without any salt please) for my husband and I.
Waiter (male) advised us of the Steak & Ale deal which was brilliant !
Entrees – his arrived as requested but mine took antoher 15 minutes to come out. It arrived – with a very big apology from another older male waiter.
Mains arrived as requested and we delicious.

Went to pay the bill – very big apology from ‘older male waiter’ who happened to be the owner – and a hefty discount for our troubles – thanks for looking out for us !!!

As a very regular visitor of Horny Bull (both Lunch and Dinner), I think they have done well with the refit, but there were definately some menu items and prices that keep us all being regulars !
The new prices are in line with any other restaurant in town and at the moment, the food, service and menu options are all on on par too.

I will happily dine her again, but I’m just saying

Visited April 2014

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Comment from Melissa L. of The Phoenix 26/01/2013   
Hi Shar Thanks for giving us another shot, glad you enjoyed your experience 2nd time around and I appreciate your updated comments. We will always strive to improve our standards and I thank everyone who provides us with constructive feedback. Look forward to…    More »



14th January 2013
3 star rating
We went on a Sunday night, they were about 70% full.

We asked for a table and the guy pointed outside and said “there was one over there” and left us to find our own way.

The two blonde waitresses were ok, but the brunette – you’d swear her face would break if she tried to smile.

The main was average, the desert was delicious. Everything took a very long time to come out to us, and the last main arrived about 3 mins after everyone else’s mains were served.

Recommend getting bubblier staff, they all seemed really shy.

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Comment from Melissa L. of The Phoenix 26/01/2013   
Hi Anon Thanks for your feedback…As Restauranteurs we do appreciate constructive critisism…Without it, we can’t improve…However I do draw the line at personal insults to staff on public websites, so best we leave it at that. Kind Regards Mark    More »
14th January 2013
4 star rating
Went in recently for drinks and nibbles and had a ball. We ordered a platter and a beer selection. The service was friendly and prompt and food was delicious (so was the beer..)

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Comment from Mark L. of The Phoenix 29/01/2013   
Hi Leah Glad you had a great time with us, and yes, our Monteith’s tasting trays you enjoyed are very popular indeed, where the customer can sample any 5 x 200ml glasses of any tap beer or cider for $20. Look forward to serving you again soon. Kind Regards Mark    More »
11th January 2013
4 star rating
Just had the best beef salad at The Phoenix – absolutely delicious with lots of different textures and tastes. Wonderful service and a great place to sit and while away an hour!

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Comment from Melissa L. of The Phoenix 26/01/2013   
Hi Annie Yes a very popular salad, with eye fillet steak, gooey camembert, cashews, bell peppers and cranberry vinagrette. Look forward to serving you again soon. Kind Regards Mark
5th January 2013
1 star rating
We’ve been regulars of this restaurant’s former incarnation (the Horny Bull) for years and had reserved a table at the newly reopened and renamed Phoenix. What a disaster. Got seated at a horrible table right in the doorway despite other tables being available and were told bluntly we couldn’t sit elsewhere.

Waitress didn’t ask us if we wanted breads or entrees, and removed the drinks menu from the table (somehow assuming we didn’t want to drink). Ended up only ordering mains. After a long wait (they weren’t that busy) the 2 steaks ordered medium were delivered past well done. They were boot leather. My fish was fried to death, and smelt strongly (bad fish smell). The sides were tiny compared to previous portions. Green peppercorn sauce was just a load of peppercorns in a thin liquid – not nice.

We complained about the steak and fish, only to be told that the poor food was because they were busy (!!!). Manager said he’d come back and talk to us, then never reappeared. Paid the bill and got the feeling they just wanted us out of there – they didn’t want to know about poor service or bad food at this place it seems. Won’t be going back and definitely not recommended.

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Comment from Melissa L. of The Phoenix 10/01/2013   
Dear Paul, I am very sorry about your dining experience with us the other night. I can assure you that your matter has been discussed with the wait staff, chef and manager in question so as this does not occur again. I hope that you can appreciate that we are a…    More »
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